For weeks, buzz around the beer scene in Asheville, aka Beer City USA, has been all about big craft brewers Sierra Nevada and New Belgium putting our town on their short lists for new East Coast breweries.
Both brewers are based out West and want to build new East Coast breweries to reach big markets on this side of the country. Sierra Nevada officials have visited at least three times, while this past week marked the first official visit from New Belgium’s president. Both companies say they plan to make announcements about their new breweries soon.
WLOSer Russ Bowen, in a tweet, noted a Henderson County Board of Commissioners discussion planned for Monday on an incentive package that appears to be aimed at helping lure Sierra Nevada. Bowen’s tweet: