The Asheville Map, an ad-free, locally designed map that benefits the nonprofit MANNA Food Bank, has been updated with a second printing. Cartographer Bruce Daniel, who published The Asheville Map first in 2013, says he’s made several changes to keep it an attractive, up-to-date tool for users.
The map has a new cover featuring one of Asheville’s beloved craft breweries, Wicked Weed. The map itself is bigger, at 22 inches by 27.5 inches, which makes it easier to read, says Daniel. The map has more than 500 points of interest, everything from restaurants and bars to river put-ins and dog parks. (It even includes a few businesses that are in the works but haven’t opened yet.) Daniel notes that businesses don’t pay to be listed on the map, so it’s a curated listing that he says provides a great overview of the city.
“The aesthetic of the map is a reflection of the community,” Daniel says. “Small businesses benefit from this in many ways because they don’t pay to be listed. If they are retailers, they make money selling it, for instance. More generally, a good map enhances a visitors experience, and the community as a whole benefits from happy visitors who can find resources for their travel experience,” he says.
The two-sided topographical map depicts a wide swath of the greater Asheville area, while insets focus on West Asheville and Biltmore Village.
The map connects users with cyberspace, too. Anyone with a smartphone can scan the QR codes located in the map’s four corners and get connected with Romantic Asheville, Asheville Ale Trail, Dig Local and Ashvegas.
“We looked for corner partners who could provide a richer digital experience to the user,” says Daniel, noting that each partner fills a distinct niche. Romantic Asheville targets tourists with tons of information on what to see and do; Asheville Ale Trail covers local breweries and beer news; Dig Local provides a smart phone app that features local businesses and their specials; and Ashvegas covers Asheville news and entertainment.
“We really have a great selection of digital content, linked through URLs and embedded QR codes that will take you right to the sites,” Daniel says.
A portion of proceeds from map sales also goes to benefit MANNA Food Bank, a nonprofit that Daniel says he’s proud to support.
“Something that was true from the start was that we wanted to give back to the community,” he says. “MANNA’s mission is well respected and they serve a real need in the greater community.”
The map so far has provided money for more than 7,000 meals through MANNA, Daniel says.
The map costs $4.95 and can be found at select local retail outlets, such as Mast General Store, Malaprop’s Cafe and Bookstore and at the Biltmore Estate. The Asheville Map can also be purchased online.
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Ashvegas is proud to partner with The Asheville Map. Readers can get a 25 percent discount by using the discount code ASHVGS during the last step of the checkout process.