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Regarding Killian’s comments, I beleive WLOS having a Rutherfordon bureau has something to do with ratings. Rutherforton also receives Charlotte stations as well. Why not snatch up a few extra viewers in a Nielson book (which can impact ratings) from an area that is on the far reaches of the dma, but still in it, nonetheless. Make’em feel like they’re being loved on. Charlotte stations probably don’t care about Rutherfordton, unless a major news story goes down. Same with Waynesville. Haywood is a good-sized county and alot of Nielson books may very well fall in that area. Might as well make sure it’s a WLOS stronghold, not WYFF or WSPA.
There’s not a bureau in Rutherfordton. It is in Spindale, and the facility is on the campus of Isothermal Community College… so it is probably convenient…
Katie Killian is soo sexy. Oragne, but still sexy.
-=WL=-
Actually Boone is covered by Charlotte, just to clarify.
Bureaus in those "tiny hamlets" save about an hour or more of drive time each way, provide a presence in those communities, and allow the station to more readily cover news in the other counties on the other side (from Biltmore Park, USA) of those communities. A bureau in Murphy would be good for the Chattanooga stations, since Cherokee County (NC) is in that DMA.
Regardless of the structure of the market and how the state line delimits the population breakdown and influences coverage, Nielsen still deems it the 36th largest market, which makes it a huge step in market size from Tallahassee. Given his longevity in the business, maybe Rex has accomplished what he wanted to in terms of full-time anchoring, and saw the opportunity to utilize his experience to find a better opportunity that fits his needs now: work in a bureau setting for a top 40 market, and take advantage of occasional fill-in anchoring opportunities. Or maybe he has some other motive.
Yeah, Waynesville is a "tiny hamlet" like Asheville is a great Metropolis.
They have a Waynesville bureau because if anything newsworthy happens west of Asheville in the region that everyone seems to think is the boondocks (Haywood county, Jackson county, etc.), they will have someone nearby to cover it and won’t have to send people 30 miles from Asheville. I think that makes sense, doesn’t it?
Being assigned to a Waynesville beueau is not like being an anchor or even based at WLOS studios in Biltmore Park. I’ve always found it strange that WLOS had "bureaus" in the tiny hamlets of Waynesville and Rutherfordton. What would be the justification for that set-up? Maybe they need a "bureau" in Murphy too!
The #36 tv market rankings includes Greenville, Spartanburg, Anderson and all of upstate SC plus Asheville and central and southern parts of Western NC. I don’t think WLOS ever covers the Upstate SC news unless the story is really big and WYFF 4 and WSPA and Fox only focus on SC news. Realistically, WLOS only covers WNC which has the smallest number of households in the region. Interestingly, Boone, and the northern mountans area, is served by stations in East Tennessee.
it’s actually a pretty sizable market jump for rex, from dma #106 to #36
Wow. Going from anchor of the evening news in Tallahassee, FL to a bureau reporter for WLOS in Waynesville, NC? What happened?