Cool, green Asheville

Jason Sandford

Jason Sandford is a reporter, writer, blogger and photographer interested in all things Asheville.

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“Cool, green Asheville” was a marketing slogan for Ashvegas back in the ’80s (maybe even late ’70s). I think it was one of the best slogans we’ve had. It’s simple. It’s real.

Our city’s tourism officials will be rolling out a new marketing/ad campaign this week. We’ll see what they come up with.

Thanks to the Modern Peasant for the photo, which I “borrowed” without asking. Go visit him and maybe he won’t sue me.