New name coming for proposed downtown Asheville hotel in BB&T building

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The McKibbon Hotel Group is planning to remake Asheville’s tallest building, the BB&T office structure, into a boutique hotel and condo complex, according to plans that are in the works.

The announced name was the Vandre Nouveau Hotel. A McKibbon representative sent me an email recently saying a new name would be announced soon. Meantime, the remodeling plans are working their way through city advisory boards and committees, with a stop at the Asheville Planning and Zoning Commission this week.

I don’t know the reason for the renaming. But “The Vandre Nouveau Hotel” does not exactly roll off the tongue. And yes, it sounds a little pretentious.

There’s been a lot of attention and debate surrounding the construction of a wave of new downtown Asheville hotels. (John McKibbon noted such as a recent Asheville Citizen-Times panel discussion about growth in Asheville, referring to himself as “Dr. Evil,” as in the evil developer of hotels.) A new name sounds like a good idea.

Got any suggestions?

18 Comments

kmurph November 24, 2015 - 8:04 pm

I like shannon’s suggestion^^^ Ellington Tower

Barry Summers November 18, 2015 - 7:33 pm

La Dalle Avec du Rouge à Lèvres

AVL LVR November 18, 2015 - 4:44 pm

Hotel Ashvegas

Shannon November 18, 2015 - 12:17 am

I can think of several names that are meaningful to our town
The Hotel Independence or The Asheville Independent
The Samuel Hotel for Samuel Ashe
The Wolfe Hotel for Thomas Wolfe
The Davidson Hotel for one of the first settlers.
Hotel Pisgah for our tallest mountain in the county.
For an Art Deco hotel, Ellington would be a great name.
Hotel Bellamy for our first African American Mayor.

So many good possibilities.

Helen November 17, 2015 - 6:06 pm

#BlackBuildingsMatter

RJ November 17, 2015 - 3:34 pm

Airbbnt

b.c.w. November 17, 2015 - 11:15 am

‘Charlotte Bouringe Hotel’, ‘Bourgeoisie B&B’, ‘McKibbon’s Monstrosity’

hauntedheadnc November 18, 2015 - 5:42 am

I like “Charlotte Bouringe.” It has the requisite misspelling you need to convey authentic old-timeyness. In all fairness though, the Indigo and Aloft are more in the Charlotte Boring architectural style — the Indigo especially what with its requisite beige. As I’m sure you’re well aware, blank beige walls are a vital component of the Charlotte Boring style.

Big Al November 18, 2015 - 7:50 pm

Got news fer ya: Da Bourgeoisie owns yer ass!

jtroop November 17, 2015 - 11:01 am

Aww man, I was so looking forward to the Luther Vandross meme that was just about to kick into high gear!!!

Let’s hope the McKibbon Team comes up with something equally pretentious and non-nonsensical!

Pickle head November 17, 2015 - 7:53 am

Here’s where we have all been duped.

It’s going to be an Econo lodge.

hauntedheadnc November 16, 2015 - 11:11 pm

“Hotel Nuckasunnah” It’s derived from a Cherokee word.

Costanza November 16, 2015 - 7:06 pm

How about the Art Vandelay…

Santa November 16, 2015 - 7:04 pm

Tall Brown Rectangle Inn.

Murphy November 16, 2015 - 8:23 pm

The re-build is actually very interesting compared to the “TBR”…
hopefully the re-brand will be as well.

Dick Smith November 16, 2015 - 4:51 pm

How about something as simple as “The Asheville.” Since it is int the center of town.

Steve November 16, 2015 - 4:08 pm

The drawing looks a lot more art deco than the Photoshop rendering. I like it.

Jason Holland November 16, 2015 - 3:49 pm

The Jason Holland Tower

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