At issue is NickMom.com’s use of individual bloggers’ content. From Carr:
Nickelodeon’s NickMoms trampled all over my brand name. They blatantly ripped off How to Be a Dad. Then they refused to acknowledge it. Then they removed the How to Be a Dad rip-off, but refused to remove the image they posted on sites like Pinterest.
Other mom bloggers began to take notice and found similar instances where their content was ripped off, including photos of children posted on individual blogs. The corporation has apologized and said it is addressing the issue.
The challenge by Carr is not to be taken lightly. Carr is the founder to the Type-A-Parent website, which has thousands of followers, and she and several in her network rank as top social media influencers. (She’s also a former Asheville Citizen-Times reporter.)
Carr has taken note of NickMom’s response, but still has reservations:
Let me be also be clear about something else. They did what I asked. I technically have no beef with them personally. BUT I remain very concerned about a major corporation stealing creations of bloggers, including images parent bloggers have posted of their own children. What a violation! The fact that the higher-ups have been alerted (and it has been a week-plus) and nothing has happened with the old content is bad enough. The fact that there is still new content being created is disturbing and alarming.