Video: Could 750 ml of sour beer to the face be Asheville’s new ‘ice bucket challenge’?

I don’t know the exact nature of the competitive vibe between Asheville’s Wicked Weed Brewing and California-based The Rare Barrel, but this video features Luke and Walt Dickinson of Wicked Weed clearly answering a challenge and calmly hinting at one of their own.

In the video, Walt explains:

Because our friends sent us a snorkel and a beer bong, I think we’re going to try and appreciate the sour beer in only the way sour brewers could appreciate sour beer, and that is a 750 milliliter to the face.

Walt goes on to note that “paybacks are a b*&%#.” Then, with a Go Pro-mounted beer bong, he and Luke guzzle the beer and burp a lot. Could this be Asheville’s version of the “ice bucket challenge”?