Trader Joe’s finally coming to Asheville? Greenville TJ’s employee says YES, “We are coming soon”


New graffiti on an Asheville sign. Image by Sharon Feingold.

Asheville is serious about wanting a Trader Joe’s. And according to a Greenville employee of the company, it’s a done deal.

Here’s the word from Craig Ayliffe on the 5800-member Facebook group, Bring Trader Joe’s to Asheville:

I work in the Greenville store and I can only tell you this: start looking for the beer and wine permit notice to show up in your local newspaper. When you see TJ’s apply for a wine and beer license which must by law, be publicly posted in a local newspaper, then it will have the exact address. We are coming soon.

We want to come to an area that will easily service all of Buncombe and Henderson and north Transylvania counties. Linens and Things in Arden was a great location but it has been taken by Big Lots. Merrimon Ave. is too crowded already with so many grocery stores and Harris Teeter soon to open there. Listen, we need to be in a big easily accessible location – not in the city proper unless you don’t mind the HUGE influx of traffic everyday.

It is my understanding that a location has already been chosen but I am not being told where it is because I have a big mouth (I do).

Look for the beer and wine notice in the paper. We are coming soon.

Ashvegas will keep everyone posted as we learn more.


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[…] group said TJ’s bought property on Long Shoals Road. And a week or so before that, another Trader Joe’s fan posted that the company was definitely coming to Asheville.More information as it […]

Local girl June 27, 2012 - 3:43 pm

Maube trader joes will move into kit. And co. Spot at river rodge? Lots of room and off imterstate. East asheville could ise it.

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[…] -Rumor of Trader Joe’s coming to Asheville resurfaces […]

H. Walsh June 21, 2012 - 10:16 pm

If you will check TJ’s web site they give a list of new stores that they are opening. Sorry folks but Asheville is not on that list,for now.

L.Olsson June 19, 2012 - 8:05 pm

Trader Joe’s should consider the empty Food Lion in Weaverville. People beyond the city limits of Asheville enjoy a variety of organic affordable grocery stores as well. All that remains in Weaverville is one big Ingles. We all get tired of the giant grocery stores.

Mike June 22, 2012 - 8:32 am

Well, actually, we have one big Ingles, one smaller Ingles (about 50 yards outside the city limits, but close enough to call it Weaverville), and Wally World. And a rumor that BiLo is coming back to town. But Trader Joe’s sure would fit nicely.(Heck, I bet we could find room for Costco up here, too, if we tried.)

NFB June 19, 2012 - 10:58 am

Jennifer, forgive my cynicism but this rumor surfaces every few months and has been doing so for several years now and it almost always involves information gotten from an employee from a store in Greenville, Charlotte, Raligeh, etc. In other word I’ll believe it when I see it.

I’d be as happy as anyone to see a TJs in Asheville but I find it interesting that some of the same people who complain about Asheville being overrun by chains are also some of the ones longing for a TJs. I guess there are chains and there are chains, but maybe that’s just my cynicism creeping up again.

Jennifer Saylor June 19, 2012 - 11:46 am

I hear you, NFB. But I enjoy the rumor each time, and since I believe TJ’s is headed this way eventually, and since Ayliffe looks like he might be a credible source, I’m enjoying it this time, too. We’ll keep you posted about what we learn on looking into this (if anything).

Bensterino June 19, 2012 - 9:07 am

I understand that they are looking at a space across from the entrance of Biltmore Park, where the old Shoney’s used to be.

Hawker June 18, 2012 - 10:42 pm

One more strike against local provided food. It is bad enough we lost Greenlife to Whole Foods but do we need that low end TJs junk pawned off on us as gourmet as well? Sigh.

Ricky Party June 21, 2012 - 10:00 pm

From my experience, Trader Joe’s offers essentially the same quality stock products as your basic Earthfare-type grocery store at about half to 2/3 the price. What you pay reflects what it cost to make any given product, like $2 for a container of quality hummus (just an example), rather than the $4-$5 you’d pay for the equivalent at Earthfare.

True, they may not be a great source of local food, but it sure beats breaking the bank for your bulk of groceries at Earthfare/Whole Foods. Also, who knows, being around so much locally produced food, I wouldn’t be surprised to see them bring in local produce/meat. All the TJ’s I’ve been to in the past were in larger metro areas so local food wasn’t exactly an option.

Jennifer Saylor June 18, 2012 - 9:30 pm

NFB, in my experience just from my own jobs, ordinary employees are absolutey privy to company info that hasn’t been made public. We’re following up on Ayliffe’s post, and will keep everyone posted. But this info was shared as no more than an employee statement, though it rings true to me. We’ll see. Cross your fingers, TJ fans.

NFB June 18, 2012 - 3:30 pm

Yes, I’m sure an “employee” at the Grennville store is privy to all sorts of company information that has not been made public yet.

Also, how is vandalizing a sign supposed to entice Trader Joe’s to come to Asheville?

lena June 18, 2012 - 9:45 am

There’s something going up next to Michael’s on Tunnel Road (used to be Goody’s) that I thought looked very suspiciously like a TJ’s. If it is, I will DIE. Love me some TJ’s.

Sean June 18, 2012 - 11:59 am

That would be a very convenient location for me. Sweet.

Stacey June 18, 2012 - 12:23 pm

The spot next to Michaels will be Kitchen and Co’s new location. (they’re on Fairview rd beside Rugged Warehouse now.)

DANTHEWEATHERMAN June 18, 2012 - 2:00 pm

Yep the locale beside Michaels is Kitchen and Co.

Sandie RHodes June 18, 2012 - 3:49 pm

Well maybe TJs is going in the old Kitchen Com

Rich June 18, 2012 - 10:29 pm

that has been my guess for awhile. traffic to and from Walmart and interstate exit ramp access. Plenty of parking.

Rich June 18, 2012 - 10:30 pm

btw, I am talking the existing Kitchen and Co shopping center

dave July 4, 2012 - 8:04 am

that’s where kitchen & company’s moving to.

we need a damn tjoe’s and there’s no reason asheville shouldn’t have one! there’s plenty of places to put one in.

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